We got home and ripped open the pint of ice cream. We dipped our spoons into the soft ice cream and our eyes widened as we tasted the chocolate malt flavor. I began reading what was on the container. I read:
"The chocolate malt was undeniably a part of the fabric of this country's soda fountain days. While poodle skirts and cars that get eight miles per gallon might have gone out of favor, the flavor that a chocolate malt delivers is timeless. I hope that you'l enjoy our ice cream-form take on it as much as my brothers, who both claim it as their favorite. As always, your purchase supports the preservation of at least six square feet of land through our global conservation initiative. Ice Cream For Acres. By partnering with some great non-profits, we're protecting threatened habitats with each pint sold."Without knowing it I bought a product that is helping the environment. I was only focused on the ice cream, but this brand is a lot more than just ice cream flavors.
"In 2011, Three Twins launched an innovative land conservation initiative called Ice Cream for Acres. Through the program, you help protect rainforest land, sensitive habitats and other significant spaces, whenever you purchase Three Twins Ice Cream." By buying a pint you will protect 6 square feet of land and if you purchase a quart you will save even more. Three Twins Ice Cream opened up a store in Santa Monica, San Francisco, Larkspur, San Rafael and Napa. Each single-serve cup you purchase will save at least 2 square feet of land.
"We started Ice Cream for Acres to conserve land, but also to demonstrate how such a seemingly insignificant choice such as which ice cream to buy can have a meaningful impact."
Three Twins Ice Cream: http://threetwinsicecream.com/about/
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